The Story of Burberry: A Legacy of British Elegance

2025-03-03

Established in 1856, Burberry is one of the most iconic British luxury fashion brands in the world. Founded by Thomas Burberry, a 21-year-old draper's apprentice, the brand began as a small outfitter's shop in Basingstoke, England. Over the years, Burberry has grown into a global symbol of elegance, innovation, and timeless style.

The Birth of Gabardine: A Revolutionary Fabric

One of Burberry's most significant contributions to the fashion world was the invention of gabardine in 1879. This waterproof yet breathable fabric revolutionized outerwear, making it a favorite among explorers, adventurers, and even the British military. The trench coat, originally designed for soldiers during World War I, became one of Burberry's most enduring products and remains a classic wardrobe staple today.

The Iconic Check Pattern

In the 1920s, Burberry introduced its signature check pattern, which has since become synonymous with the brand. The distinctive camel, black, white, and red plaid was initially used as a lining for trench coats but gradually became a standalone design element. Despite its fluctuation in popularity over the decades, the Burberry check remains an unmistakable symbol of luxury and heritage.

From Tradition to Modernity

Burberry has continually evolved to stay relevant in the ever-changing fashion industry. The brand has embraced digital innovation, becoming one of the first luxury labels to live-stream its fashion shows and integrate augmented reality into its marketing campaigns. Under the leadership of creative director Riccardo Tisci, Burberry has also reimagined its classic designs, blending traditional craftsmanship with contemporary aesthetics.

Sustainability and Social Responsibility

In recent years, Burberry has taken significant steps toward sustainability. The brand has committed to reducing its environmental impact by using eco-friendly materials and adopting circular fashion practices. Additionally, Burberry actively supports social causes, including youth empowerment and disaster relief efforts.

Explore Burberry Products

If you're interested in discovering Burberry's latest collections, check out this product spreadsheet

From its humble beginnings to its status as a global fashion powerhouse, Burberry's story is a testament to innovation, resilience, and timeless style. Whether you're wearing a trench coat or carrying a check-patterned bag, you're embracing a piece of fashion history.

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