Founded in 1856 by Thomas Burberry, Burberry has grown from a small outfitter's shop in Basingstoke, England, to one of the most iconic luxury brands in the world. Known for its distinctive check pattern and innovative designs, Burberry has become synonymous with British elegance and craftsmanship.
Early Beginnings
Thomas Burberry began his journey by opening a small store specializing in outdoor attire. His vision was to create durable and comfortable clothing, suitable for the unpredictable British weather. In 1879, Burberry revolutionized the industry by inventing gabardine, a breathable, weatherproof fabric that was both lightweight and durable. This invention laid the foundation for the brand's future success.
The Trench Coat
One of Burberry's most iconic creations is the trench coat. Originally designed for British military officers during World War I, the trench coat quickly became a fashion staple. Its functional design, featuring epaulettes, D-rings, and a storm flap, was not only practical but also stylish. Over the years, the trench coat has been reinterpreted in various ways, yet it remains a timeless piece in the Burberry collection.
The Signature Check
The Burberry check, introduced in the 1920s as a lining for the trench coat, has become one of the most recognizable patterns in the fashion world. Initially used to distinguish the brand's products, the check pattern has since been featured on a wide range of items, from scarves and handbags to clothing and accessories. Despite occasional shifts in fashion trends, the Burberry check continues to be a symbol of luxury and sophistication.
Modern Innovations
In recent years, Burberry has embraced digital innovation, becoming one of the first luxury brands to adopt a see-now-buy-now model for its runway shows. The brand has also leveraged social media and e-commerce to reach a global audience, blending tradition with modernity. Burberry's commitment to sustainability has also been a key focus, with initiatives aimed at reducing its environmental impact and promoting ethical practices in the fashion industry.
For those interested in exploring Burberry's latest products, you can find a comprehensive list on this product spreadsheet. This resource provides detailed information on Burberry's current offerings, helping you stay updated on the brand's latest innovations and designs.
Conclusion
Burberry's rich history and commitment to innovation have cemented its place as a leader in the luxury fashion industry. From its humble beginnings in a small English town to its global presence today, Burberry continues to set the standard for quality and style. With its iconic trench coats, signature check pattern, and forward-thinking approach, Burberry remains a timeless symbol of British elegance.